Lack of Growth Keeping You Up at Night?
Would You Like More Leads & Prospects More Likely to Buy From You?
Performance Lead Generation & Marketing Consultancy.
NuSpark Consulting exists to drive more and better qualified leads and a lift in measurable sales by building high performance growth strategies & media campaigns that increase revenue & profit. That simple.
And when campaigns are finished, you’ll have the answer to the question:
“Did It Work?” So, we can optimize future campaigns, save your firm money, generate you more sales, and maximize profit.
As the Founder of NuSpark Consulting, Paul Mosenson focuses on driving quality leads, sales, and revenue growth for both B2B and B2C clients.
His approach emphasizes Buyers’ Journey Optimization, and that means all marketing plans reaching the right audiences, with the right channels, with the right offers and messages, with the right creative, and building trust throughout the journey, which generates more leads, sales or conversions. Plus he manages robust analytics tools to measure and adjust strategies on an ongoing basis.
Paul has guided strategic media planning for local, regional, and national clients for 30+ years. Prior to starting NuSpark on 2010, Paul led the media team at AB&C Ad Agency in Philadelphia for 10+ years where he was Media Director. Prior to joining AB&C, Paul worked at Nutrisystem for 6 years managing media campaigns and revenue generation.
Paul Mosenson’s Passion & Focus: Lead Magnets
A Fractional CMO who builds lead generation campaigns to drive qualified leads and sales. The focus is lead magnets that attract prospects wth clues that they need you. Learn more. Watch the video.
Explore Our Growth Services That Drive Results!
Key B2B Lead Gen Services
- Website message optimization
- White paper/ eBook development
- Funnel building. Emails, calls, texts
- Paid search for B2B
- Inbound marketing plan & management
- Outbound cold email management
Visit our sister website, NuSpark Media Group, where our focus is media strategy and buying, and measuring results
Key B2C Media Buying Services
- Media Planning & Buying
- TV, Radio, OOH, Print, Direct
- Digital Media Buying
- Paid Search for B2C
- Tracking and Analytics
- Offers & Robust Testing
For both B2B and B2C clients, we are now embracing Generative AI to contribute to messaging and design elements. Couple cost savings mixed with today’s technology and a top-notch freelance creative team, and you get a robust plan (creative, offers, channels) that optimize campaigns.
Close the Deal with the Fractional Sales Team for B2B
Generating high-quality leads via lead magnets is one thing; closing the sale is another. Which is why I align with a trusted and proven Fractional SDR, Fractional Sales Engagement Officer, and a Fractional Sales Team.
When leads come in, managing a proper sales cadence from appointment to close is critical to your revenue growth. It’s an extension of my lead generation program,
and it’s called Funnel-Spark.
There’s Plenty of Ways to Work with Paul Mosenson, Founder of NuSpark Consulting
he Best Way to Achieve Revenue Growth: Full Lead Funnel Conversion Rate Optimization;
From Click to Close, and Beyond.
Paul Mosenson’s focus at NuSpark is driving qualified leads and sales to your firm.
Paul’s Approach: Buyers’ Journey Optimization.
Business is often about shaping other people’s beliefs. But the kind of convincing that drives growth requires more than just molding an opinion. The aim is to inspire conviction in those beliefs, which ultimately drives behavior – whether it’s clicking on your online ad or, even better, making the decision to BUY.
Advertising, social media, email, search, direct mail, and more. If we connect with the right audiences with the ideal needs and goals, the opportunity to convince skyrockets – along with sales.
When there’s trust, an increase in conversions occur. Trust factors that contribute to more engaged prospects, coupled with compelling offers, and conversion optimization best practices, all will increase leads & sales. Trust me!
How well does your firm convince? How trustworthy is your message? What marketing tactics worked best? Good analytics track every element of a marketing plan, providing you with actionable insights you can use to improve your results. Measure. Adjust. Repeat.
No matter your industry, we have a solution for you
Manufacturing & Distribution
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