Click to call! pmosenson@nusparkconsulting.com
NuSpark Consulting
  • Home
  • About NuSpark
    • About Founder Paul Mosenson
    • Sampling of Clients
    • Fractional CMO Approach
    • White Label Services
  • B2B Lead Generation
    • Planning Lead Generation
    • Growth Spark: B2B Overview
      • Lead Magnet Lead Generation
      • B2B Cold Email & Cold Call Outreach
      • 1st-party data-CRM Targeting
    • Paid Search-PPC Strategy
    • YouTube for Lead Generation
    • Measuring Lead Gen
    • Sales Services
      • Funnel-Spark
      • Sales Team
      • Sales Engagement Solutions
      • Sales Enablement Solutions
  • B2C Media Buying
    • Media Spark: Media Planning/Buying
      • Television Media Buying
      • Media Buying Approach
      • SparkBuy- The Buying Team
      • Media Channels
      • Data Partners
  • Results
    • Lead Magnet Samples
    • Case Studies
    • Testimonials
  • By Industry
    • Private Equity
    • For Manufacturing
    • For General B2B
    • For Software Development Firms
    • For SaaS Firms
    • For General B2C
    • For Higher Education
    • For Insurance Firms
    • For eCommerce
    • App Marketing Services
    • Start-Up Marketing Services
    • For Sales Coaches
  • Tools & Platforms
    • SparkLead CRM
    • SparkComm: Call Trackng
    • SparkVideo
    • SparkIntent
    • Conversion Rate Optimization
    • A/B Testing
  • Resources
    • Paul’s Podcast
    • Paul’s Blog
    • What’s My Pipeline?
    • eBook: Buyer’s Journey Optimization
    • Lead Generation-Tips & Tactics eBook
    • Lead Magnet Marketing Strategy Webinar
    • The GA4 Guide to Measuring Lead Generation
    • The Strategic Guide to SaaS Lead Generation
    • Lead Generation Audit
  • Contact Paul
    • Speaking
Select Page
What’s a VSL and Why Consider the Tactic for Lead Generation?

What’s a VSL and Why Consider the Tactic for Lead Generation?

by Paul Mosenson | May 31, 2022 | Uncategorized

If you’re looking to generate more leads, increase your conversion rates, and improve your bottom line, a VSL (video sales letter) can be a powerful tool to add to your marketing arsenal. Videos tend to be more engaging than texts, and are increasingly becoming the...
Intent Lead Generation with Data. How it works

Intent Lead Generation with Data. How it works

by Paul Mosenson | May 21, 2022 | Better Call Paul Episodes

The latest episode of Better Call Paul, as we continually discuss tools, processes, and tactics of lead generation. Check out the video on Intent Lead Generation.  How it works for inbound, how it works for outbound, and an introduction to intent partner, LeadSift....
Intent Lead Generation with Data. How it works

Relaunch NuSpark Consulting: You Better Call Paul

by Paul Mosenson | May 15, 2022 | Better Call Paul Episodes

NuSpark Consulting, the lead generation consultancy founded by Paul Mosenson, relaunches in May 2022, focusing on the strategies and tactics that drive leads to your firm. https://nusparkconsulting.com/wp-content/uploads/2022/05/relaunch4.mp4 A word from NuSpark...
Why You Need to Care About CRO; The Proof

Why You Need to Care About CRO; The Proof

by Paul Mosenson | May 14, 2022 | Better Call Paul Episodes

The latest episode of Better Call Paul, as we continually discuss tools, processes, and tactics of lead generation.  There’s a standard B2B and a SaaS version of the shows. Check it out- and you’ll get the point on why conversion rate optimization is so...

Recent Posts

  • Negotiating and Managing Private Marketplace (PMP) Deals
  • A summary of online display targeting options
  • Compelling, creative, but persuasive video creation strategy
  • Why tracking lead and conversion attribution is so important in digital marketing
  • Why Lead Magnets are the Best Lead Generators

Archives

  • March 2023
  • February 2023
  • January 2023
  • December 2022
  • October 2022
  • August 2022
  • June 2022
  • May 2022
  • April 2022
  • January 2022
  • October 2021
  • April 2021
  • March 2021
  • December 2020
  • November 2020
  • July 2020
  • June 2020
  • May 2020
  • April 2020
  • March 2020
  • February 2020
  • December 2019
  • November 2019
  • September 2019
  • August 2019
  • June 2019
  • May 2019
  • Better Call Paul Episodes
  • Media
  • Uncategorized
  • What's My Pipeline
  • Home
  • About Paul
  • Privacy Policy
  • Terms & Conditions
  • Contact
    We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
    Cookie SettingsAccept All
    Manage consent

    Privacy Overview

    This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
    Necessary
    Always Enabled
    Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
    CookieDurationDescription
    cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
    cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
    cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
    cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
    cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
    viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
    Functional
    Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
    Performance
    Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
    Analytics
    Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
    Advertisement
    Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
    Others
    Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
    SAVE & ACCEPT